PrimaDonna Swim SS18: 6 styling tips for the beach

How to choose the swimwear set that suits you!

An autumn holiday in the sun has so much going for it: fewer tourists, lower prices and the ideal excuse to treat yourself to a new bikini or a fabulous swimsuit! But how do you choose the swimwear set that flatters your figure? PrimaDonna has a few handy styling tips to help you decide.


Smart stripes make you look slim

There’s a reason why stripes are a swimwear classic. They are just perfect for making some parts of your figure look slimmer or emphasising your feminine form. So the Pondicherry sets come in blue and white stripes in various widths. That creates an even lighter, more youthful look. Sherry’s subtle stripes also have that light, slimline effect.


Go for colour

Take advantage of colour to bring out the best of you. Contrasting colours on the neckline or waist – like Pondicherry red piping – creates a feminine silhouette. Dark colours – such as Sherry’s chic khaki – bring out the slimmer you. Deep-blue navy or a summer burgundy – check out Cocktail’s gorgeous colour! - is always good. These types of tint are softer than black, which mean they really flatter paler skin types. 


Choose a versatile style

Do you want a bikini top that fits perfectly all day and does not leave you with pale stripes on your shoulders after a day in the sun? Or a swimsuit that is just as well suited to swimming and sunbathing? Go for an adjustable style, like a bikini top with removable straps or decorative ties, a swimsuit where you can adjust the height of the leg openings or bottoms with multiway ties. Super handy!

Tip: the Sherry and Pondicherry bandeau bikini tops with detachable straps or Cocktail’s hipster briefs with adjustable ties.


Wear the right size

Relax on the beach or dive into the water without a worry – everything is much less stressful when your bikini or swimsuit fit perfectly. Don’t fall for a swimwear set that does not fit you like a glove. Ensure that your breasts are properly supported, the cups fit closely at the top and the seams and straps don't pinch. If need be, get advice from a lingerie styling specialist.     


Play with accessories

Need to pull something on quick to fetch a drink from the bar? A colourful caftan or an attractive jumpsuit are convenient and they make you look fantastic! Accessories like pareus and beach dresses also add colour and variation to your look.  


Shapewear at the pool

Prefer to keep your tummy under wraps? Try a loose-hanging tankini or combine a bikini top with bottoms worn a little higher on the waist. Or go for a swimsuit that keeps your waist and tummy in check.
Tip: Cocktail's tankini with frills or the figure-fixing swimsuit with elegant draping or Sherry’s silhouette-shaping swimsuit.

About PrimaDonna


Since its formation in 1865, PrimaDonna has designed luxury lingerie with a clear goal in mind: ensuring women with feminine curves and full breasts enjoy the very best fit and support.

PrimaDonna gives women with large breasts optimum support, a perfect fit and an elegant silhouette – up to a J cup. Our lingerie is the result of expertise developed over decades and boundless passion. An ode to feminine forms and a confidence boost for every woman who has a larger cupsize.

In 2010 Van de Velde launched PrimaDonna’s little sister, PrimaDonna Twist: a lingerie collection with a young style, fresh, trendy prints and lots of padded cups. It was a great success, attracting a whole fan club - and it’s growing every year.

Since the launch of PrimaDonna Swim women with a larger cupsize have been able to enjoy beachwear in the legendary PrimaDonna fit, too.
The bikini, swimwear and accessory line is known for delivering hip, stylish designs, outstanding quality and the very best fit.

PrimaDonna Sport added yet another dimension to the PrimaDonna experience in 2017. Running, jumping, stretching, sweating… thanks to the exceptional fit of this trendy sports lingerie and accessories, all that can be done in comfort and style, with the best support a woman can get.

Celebrating curves since 1865.

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