Looking for feminine lingerie that's comfortable enough to wear every day? Meet PrimaDonna Vaya, captivating lingerie that fits like a dream. Clasps, chokers, decorative straps, and sheer mesh: It doesn't get much more seductive than this!
The collection also includes our legendary lingerie icons that combine the perfect fit and feel with a stunning look. We update them each season with new styles, trendy colors, and surprising details.
Retro in pink
The PrimaDonna Belgravia sets combine a wonderfully light fit with an irresistible look. Satin ribbons, chic and soft against the skin, and shimmery voile with embroidered roses create a retro-feminine silhouette. Available in summery bright pink.
Summery neon hues
A mix of trendy neon colors, bright yellow spaghetti straps, and seductive styles: PrimaDonna Las Salinas will add some sunshine to your lingerie drawer. The stunning bras, both padded and unpadded, create gorgeous cleavage!
Same great fit, new look
Fans of our bestselling PrimaDonna Madison can choose from two new styles this season: Dark blue checks and a trendy floral print in soft pastels. Tip: Both the bralette and the body can be worn as a summery top. The ultimate support for larger cup sizes with a perfectly on-trend look!
Looking for a summery lingerie must-have? With extra-deep cups for larger breasts, PrimaDonna Orlando combines the perfect fit with an airy, elegant look. This lingerie icon is now available in white, a beautiful basic under breezy outfits and perfect for summer brides.