PrimaDonna Swim SS18: flattering swimwear sets and beach accessories with an ethnic vibe

Thursday, April 12, 2018 — From modern crochet look and chic snake print to hip batik pattern or smart navy stripes, with PrimaDonna Swim you will stroll along the beach totally on trend this summer. Stylish swimsuits, sexy bikinis and trendy tankinis – all with a fit that gives comfortable support and makes the most of your curves. Wear with one of the matching accessories – pareus, caftans, jumpsuits, crop tops… – and enjoy your holiday to the full!

Maya: cool crochet look

A sprinkling of sixties nostalgia, a style that gives your breasts firm support and a bright yellow colour that exudes summer vibes. These sets with their smart crochet look have everything you need to enjoy a fabulous summer on the beach.

New: the crop top in beachwear fabric can be worn as a bikini top or a summer top!

Pondicherry: hello, sexy sailor

Trendy, summery and 100% beach-proof: the summer is always good in navy stripes. These sets give the navy look a sexy twist with a flattering piqué fabric and elegant red piping.

Tip: in the bandeau bikini you can sunbathe strapless and stroll in comfort. The straps and the red choker are detachable.

Sunset Love: holiday vibes and flattering colours

A red golden sundown and a sea of time – that’s all you need to get into the holiday mood. And the Sunset Love swimwear sets with their gorgeous colours complete the picture. Trendy and flattering for every skin type.

Must-have: the light pareu in creaseproof voile. Mix and match with all your swimwear sets.

Kala: batik is back

Fan of the wonderful ethnic trend? With this swimwear – including batik pattern – you stroll along the beach in boho style. Just add a straw sunhat and oversized sunglasses and you’re totally summer-proof.

Plus point: the pique fabric brings the very best out of the batik pattern.

Karma: snake prints are the new chic

This trendy snake print with golden sequins looks gorgeous on the beach. Stylish summer look and extra confidence? Check!

We recommend: the swimsuit with the elegant cut-away on the back and foam cups that give even more support to your breasts.

Freedom: swimwear with tough leather look

A leather bikini or swimsuit? Sexy, tough and thanks to PrimaDonna wonderfully light, because these sets are actually made from light beachwear fabric. Shhhh, no one needs to know when you dip into the pool in your leather swimwear set.

India: peace, love and cheerful colours

Psychedelic print or batik pattern? Whatever – these sets are certainly trendy and colourful. Peace, love and summer vibes!

Favourite look: the balcony bikini top with spaghetti straps you wear over the shoulder or round the neck. Mix and match with the bikini shorts to create a hip retro look.

For more visuals go to our media gallery.

About PrimaDonna

For more than 150 years, PrimaDonna has been empowering women and making them shine in stylish lingerie that fits like a dream. Each season, we translate the latest trends into comfortable, supportive, and wearable designs in cup sizes B to M. Stylish, sexy, and supportive lingerie that fits like a glove: Thanks to PrimaDonna, women with a larger cup size no longer have to choose between comfort and style. They can have it all, in their cup size.

The statement styles of PrimaDonna Twist, PrimaDonna’s rebellious little sister, reflect the latest fashion trends. The collection features comfy padded bras with cool prints, T-shirt bras with a funky twist, and feminine bralettes with a plunging neckline – all with the same unrivalled PrimaDonna support for larger cup sizes.

The stylish swimwear by PrimaDonna Swim is all you need for a perfect day at the beach or pool. We translated the season’s hottest swimwear trends into bikinis, swimsuits, and accessories that flatter all figures and offer comfortable support for larger cup sizes. Confidence at the beach, guaranteed!

PrimaDonna Sport is the workout must-have for women with a larger cup size! The patented fit and incredible support of our ultra-functional sports lingerie (available up to a G cup) ensures that women with a larger cup size can work out in comfort and style!

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