PrimaDonna AW20: London calling!

PrimaDonna AW20: London calling!

High fashion lingerie must-haves to kick off fall in style

Looking for inspiration to update your lingerie drawer for fall and winter? Look no further than PrimaDonna’s perfect mix of style, fashion, and phenomenal fit! The Belgian lingerie brand captivates with luxury lingerie that exudes chic London neighborhoods thanks to its delicate embroidery, chic winter colors, and stylish cuts. These elegant and luxurious lingerie sets for larger cup sizes will make you feel feminine and radiate with confidence. These are our favorite looks!

The oriental chic of PrimaDonna Palace Garden

Choose from two looks, each with warm colors that complement all winter outfits: A dark-green animal print with ocher accents and an oriental mix of Bordeaux red and purple. The sets are made from chic voile and embroidery, which continues onto the straps. These are party wardrobe must-haves!

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Style tip: The deep-plunge bra creates ultra-feminine cleavage under a fitted blouse or dress. Chic and irresistible!

PrimaDonna Sophora's elegant tattoo-effect

Looking for ultra-feminine lingerie with incredible support? Look no further! The graphic, feathery embroidery on PrimaDonna Sophora belies its outstanding support and lift. The warm raspberry color is the perfect way to inject a bit of color into dreary winter days.

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Trend alert: Warm fall hues like orange, bronze, dark pink, and deep red are totally on-trend this fall. This stunning raspberry hue flatters all skin tones.

PrimaDonna Madison: A Lingerie icon with trendy checks

This fall, PrimaDonna Madison is getting a stylish makeover with statement black-and-light-grey checks. Welcome fall in style with a real power look that transitions perfectly from office to after-work drinks. The sets fit like a dream, hug your body seamlessly, and create stunning cleavage.

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Must-have style: The body with black-and-grey checks and lots of lace. Love at first sight, guaranteed! Wear under clothes or pair with a tailored blazer for a feminine dessus-dessous look.

The legendary PrimaDonna Deauville in the 2020 trend color

The instant you slip into a Deauville you'll understand why it's a PrimaDonna bestseller. These sets fit like a dream and are the undisputed must-haves of winter. PrimaDonna Deauville is now available in a new color: Cinnamon. Get ready to shine thanks to the chic high-gloss embroidery, the elegant rhinestones on the straps, and the trendy fall color

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Trend: Bronze tones: Fall earth tones are hot this season and are even considered to be the new neutrals. This chic bronze color flatters all skin tones. Mix and match with blue, ocher, and shades of brown or even pastels for a stylish winter look!


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About PrimaDonna

Creating stylish lingerie with a superior fit for women with a larger cup size – that is the mission of luxury lingerie brand PrimaDonna. Stunning lingerie that fits like a glove boosts your self-esteem and makes you feel confident and feminine. For more than a hundred years, the PrimaDonna team in the studio in Belgium has passed down its passion for the craft to design lingerie that promises unrivalled comfort and support. Every day, PrimaDonna pushes past its creative and technical limits to translate the latest trends into wearable lingerie for women with a larger cup size.

The statement styles of PrimaDonna Twist, PrimaDonna’s rebellious little sister, guarantee 100% fashion. The collection features comfy padded bras with bold prints, everyday T-shirt bras with a funky twist, and feminine bralettes with a plunging neckline – all with the same unrivalled PrimaDonna support for larger cup sizes.

The stylish swimwear by PrimaDonna Swim is all you need for a perfect day at the beach or pool. The trendy bikinis, swimsuits, and accessories create a stylish look, flatter your curves, and offer the perfect support for larger cup sizes.

PrimaDonna Sport is the workout must-have for all women with a larger cup size! Thanks to the patented fit and incredible support of our ultra-functional sports lingerie (available up to a G cup) and our trendy accessories, women with a larger cup size can work out in comfort and style!

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