PrimaDonna SS18: luxurious styles and fresh colours

Thursday, January 18, 2018 — For more than a hundred and fifty years, PrimaDonna has been known for its elegant designs that always give the very best support to curvaceous women. The lingerie brand combines that perfect fit with a refined eye for fashion and trends. The spring collection is all about light fabrics, feminine styles and fresh colours.


Summer: cheerful ode to the sunny season

This lingerie was very deliberately given the name of your favourite season. It is a playful ode to summer with those vivid colours and sunny embroidery. Time for light tops, summer dresses that blow up in the wind and a gorgeous set in Brazilian Garden, a cheerful mix of pastel blue, pale pink and fluorescent yellow.


Colour tip: also available in Glossy Pink, a sunny salmon with a chic shiny effect!


Ray of Light: trendy spring look

This summer’s number one trend: lots of white and wonderfully light fabrics. You’re right en vogue in a very comfortable immaculate white Ray of Light set. Goes perfectly under your summer outfits, thanks to the super thin floral embroidery.


Tip: with that light fabric and fine lace piping Ray of Light is your dream bridal lingerie.


Meadow: romantic pastels

In these cute wild flowers and dreamy pastels, you’ll have a spring in your step. Guaranteed! Not forgetting ideal support for your breasts.


Even more flattering: the blend of soft satin fabric and fine floral embroidery looks oh so light.


Chrystal: super sexy with genuine Leavers lace

Super fine, transparent lace and lots and lots of details… Need we say more? These sets – in genuine Leavers lace in two colours – are the height of luxury and sexiness. Fabulous to wear, a sight for sore eyes.


Plus points: the invisible tulle lining at the front to give your breasts even better support. Prefer an opaque cup? Try the balcony bra with foam cups.


Deauville: a dash of glossy turquoise

Still don’t have the most popular PrimaDonna bra of all time in your lingerie drawer? Get along to a specialty lingerie shop near you this summer. Because this top series is now available in Smokey Sand, a chic nude with a dash of glossy turquoise. Summery and trendy!


Golden Dreams: luxurious dream series

Show your curves and give your summer skin a deep warm glow with these luxurious sets. Think summer nude and super deluxe glossy embroidery.


Summer tip: the bra with light vestan cups. Gentle elegant figure fixing!


For more visuals go to our media gallery.

Ray of Light
Golden Dreams